Our New York fashion photographers are all abuzz after hearing which celebrity will model in Marc Jacob’s newest fashion campaign. The New York fashion designer has chosen his friend and polarizing star, Miley Cyrus as his Spring/Summer muse. It’s no secret that the pop starlet is capable of generating huge amounts of buzz and controversy in the fashion world. Perhaps, Marc Jacobs is banking on that to sell his newest collection. Many suspected this would be the case after seeing Miley Cyrus wearing a gown made by the designer at the 2013 Met gala and accompanying him as his date.
The selection of Cyrus as his campaign model has also caused creative differences between Marc Jacobs and photographer, Juergen Teller. Juergen Teller, a fashion photographer known for his Polaroids and film photography, usually shoots all of the campaign photography for Marc Jacobs’s. In an interview with WWD, Marc explains, “I have worked with Juergen for years and love him as an artist”. The two ended their collaboration this season as Juergen, “…just didn’t want to shoot [Cyrus]. With Juergen out of the picture, photographer David Sims shot the Spring/Summer advertisements.
The fashion photos use a sandy beach setting with Cyrus and models, Natalie Westling and Esmerelda Seay Reynolds. The images feature a dark aesthetic with Miley deep in thought. The reception of the photos has so far been favorable. When asked why Marc Jacobs chose her as their campaign model, he explained, “We all just love her and her entire being, her energy, her talent, her intelligence, everything. There’s nothing I don’t like about her. She is just genuine and very natural”. Le Image Inc chose the twerking star as one the biggest celebrity makeovers for 2013, so, perhaps this is her big makeover for 2014, as a serious fashion icon.